The project 'City Artists' of our team was made to re-examine the street artists who sometimes bring colors, sometimes bring much of joy and happiness to this gray forest of NYC. It is to make people recognize their passion being ignored and buried under our busy-going day and ready-made life, to appreciate their effort of not giving up on their dream. Sometimes just a little attention could be a great support and help to anybody.
The goal was to make a project to make people feel familiar and understanding about arts and the passionate artists. Then since we are from NYC, we could think of all those street artists we have met on the road every day. Sometimes they looked so happy, sometimes they were depressed. Sometimes they played something amazing that everybody stops and watches for a minute or more, sometimes they played something that seemed like I could even play at home. But the matter was that they are not giving up doing what they love to do, not let go of the hope and they all loved the art so much. We thought their spirit of never giving up on what we love was something that should be appreciated. Also, it could be a turning point to someone who spent short 40 sec to watch this video to maybe look around, listen and see what the street artists sings and shows, how gorgeous their passion is.
Again, like mentioned above our goal is to make people feel familiar to the street artist, furthermore to art itself and how close it is in their daily life. With this short 40 sec video people will recognize the music and visuals they could face in their daily life and will witness the power of art around them. The project will be uploaded to social media of the recording company 'Vinyl Crown' and will be easy to access by people of any age or gender, boost up the followers of the company and also will advertise the music they produce as well.