Poster for the documentary feature film 'A place to take away', by Felippe Schultz Mussel. Presented to the world as the main stage for Brazilian social ailments, the slums of Rio de Janeiro are, nonetheless, depicted in some of the city’s most alluring postcards, producing not only the remodeling of the traditional tourist routes, but also a change in the memories that the foreigners keep from the city. Plunged into the tours inside the Favela da Rocinha, the documentary examines the wishes and the images involved in the construction of this famed tourist destination. A market that, aware of the demands, does not cease to plan its new attractions.