Okayama Korakuen is one of the three great gardens in Japan. The primary goal of this project was to identify opportunities for improvements in the garden’s current website and redesign it, refining its usability and cohesion across desktop, tablet, and mobile platforms.
From research, we determined that Okayama Korakuen’s current website was ineffective for users, having issues with accessibility, broken links, and pixelated images. It also lacked an identity system and was, overall, unrepresentative of the garden’s charm. We started our process by sketching and wireframing, and then we reorganized the website’s pages into a new site map. We then created a logo and brand assets, allowing us to apply them to our wireframes. The designed pages were then fully prototyped in Adobe XD, including interactive cards, drop-down menus, modal windows, a scrollable map, and much more.
The final website design raised the overall memorability and appeal of the Okayama Korakuen, allowing users to experience its natural beauty and rich history even before planning a visit. Not only did the redesign establish Okayama Korakuen's brand, but it also improved the usability of its website through recategorizing the pages and enabling users to easily read historical information, plan visits, and explore what the garden has to offer.