Turner Duckworth CEO’s and Co-Founders David Turner and Bruce Duckworth were asked to speak at the 2015 Cannes Lions Festival of Creativity. Held every year the Festival showcases the latest work and thinking of some of the best practitioners in the creative industries working around the globe, so it was a huge honour to be asked to participate. Turner and Duckworth were introduced by Stephen Bayley (author and curator for the London Design Museum) where they delivered a speech on how unmistakable branding unleashes creativity to reshape the way brands engage with people to tell their stories.
The poster visually explains how our approach to design thinking is unique via the use of negative space between the red arrows to form a white arrow facing in the opposite direction.
The lecture was highly rated by all those attending (all delegates are asked to rate the quality of talks) and the poster has become a collectable.