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Pavimento Tequila is a brand conceived by Pavement to welcome the new year in 2015. As a brand created from top to bottom to promote the studio, we wanted to be sure that it stood out. Every detail is considered, including the name, bronze-engraved labels, custom typography, brand seals and logos, bottle structure and jute twine closures. All of the elements in combination create and intricate, yet authentic experience evocative of old world tequila bottles.
To create a unique and eye catching promotion.
The promotion helped set the standard for the work capable of the studio.