Identity for PLAY, restaurant at The Broadmoor Hotel in Colorado Springs.
Approach
We “played” with different logo variations for this identity. The logo’s decorative elements surround a circle that alludes to the bowling alley inside the restaurant.
Results
The visual identity for this restaurant was inspired by the American gaslight style from the late 1800s. We felt it was appropriate for this restaurant as The Broadmoor Hotel opened in 1891.