Develop a simple ad for Tom's deodorant.

You buy organic produce and insist on hormone free meat. So why are you still using deodorant containing carcinogens like aluminum? I developed my ad with health conscious consumers in mind, playing on the idea that Tom's deodorant is so natural you can take a bite! So that's just what I did. The product was styled and photographed, shortly after a swig of mouth wash.

A simple, clean ad highlighting the selling point of Tom's deodorant. The product image is the hero, but it gives an unexpected, eye catching twist payed off by the tag line.