The goal for this project was to create a brandmark for The Lemon Tree the could describe what the hotel is about, the is family friendly and also located in Anaheim, California. Similarly keeping a fun and friendly identity
Approach
This mark was constructed by combining the California symbol of the lemon trees with the hotel bell, therefore it can showcase what the business is about in a fun and friendly manner.
Results
this brandmark was successful since it was able to convey the two key symbols into ones.