The goal of this project was to create a rebrand for SOJOS a pet’s all natural food.
Approach
We utilized the experience and tradition of the brand and its knowledge of pet nutrition to project an approachable, craft product with recipes made specially for pets.
Results
The final products successfully use circular elements and imagery to emphasize the clean and well-rounded nature of the product and its ingredients: from the farm, to the kitchen, and to the pet's bowl.
