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Design a special promotion for the IT'S THE SEX brand that promotes safe sex.
Because the ITS logo reads both left to right and from top-down, the words configure into a perfect square, thus appropriately compatible with the square shape of a condom wrapper. Instead of designing a beautiful cardboard condom container we decided to design a high-end, platinum condom dispenser which further expresses the ITS brand identity and logo while promoting safe sex, one of the core values of ITS luxury brand products.
Currently in production and partnering with a major condom manufacturer.