Meet is a Korean barbecue restaurant targeting young people. The assignment is to recreate and upgrade an art direction(I helped before) & visual identity to express the vivid brand image and promote the various meats.
The shapes of meats on the grill naturally present geometries, beef tongue as a circle, pork neck as a rounded rectangle, and beef rolls as a cylinder. This idea leads to the milestone of the concept, connecting different meats, seafood, and vegetables with specified geometries. Various shape combinations and patterns give the geometries a playful and hot final touch. I also take advantage of the most basic graphical element - grid, to represent grills, which is unexpected but also reasonable.