EBD was approached by Bed, Bath and Beyond to design a brand identity and packaging for their new Taste & Co. brand.

Our goal was to create a brand that would resonate with consumers and conjure up memories of genuinely crafted, quality products that were something they might have seen in their grandmother’s pantry. To achieve our goal, we created a customized font, the tagline “Honest Ingredients, Authentically Crafted" and hand drawn etchings.

Strong seasonal sales with the new brand launch.