Orange No. 45 is a social media campaign conceived to deliver simple, impactful truths and timely responses to the current administration’s policy and opinions.

Orange No. 45 represents the 45th President of the United States—which, like artificial coloring, is toxic and difficult to digest.

Whereas 140 characters is the medium strongly embraced by POTUS, Orange No. 45 uses 5-10 words to cut through the noise in social media and the 24/7 news cycle.

Results equate to affirmation from an audience of like-minded followers, as POTUS continues to stoke the fear and ignorance of a divided nation.