Redesigning of Breeze deodorant sprays. The aim of the project was to distinguish the deodorants that contain 0% alcohol from those that contain 0% aluminium salts, while maintaining the specific characteristics of each product.
Approach
The project highlighted the concept of 0% alcohol or aluminium salts by using a large “zero” and inserting dust of the minerals that this product line contains. In addition, we redesigned the “sail” to make it less present, and thereby make the packaging more modern.
