Create a logo for the music and beer tasting event, Tastes & Tunes for the Janesville Performing Arts Center.
The goal was to create an iconic mark that clearly communicated what the event was about, while maintaining a fun and entertaining feeling. With the simple, two color approach, the mark is scalable, functional, and communicates exactly what the audience needs to know.
The work has been well received by the client. The success of the event has continued on to a triannual series and will be used as a consistent branding element.