The student designed and proposed a new logo for Pasos of Oak Cliff. Pasos means "steps" in Spanish. The non-profit's mission is to supply shoes to low-income students in Oak Cliff and surrounding cities while promoting education and community engagement.
The shoelace script was developed to combine both the shoe reference and the educational goals of the group.
The student presented the work to the client and met with great interest and continuing discussion.
University of North Texas
1201 W. Mulberry St. Art Building, Room 101 Denton, TX 76203-5017 US