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Create a logo for a non-profit organization whose goal is to help reduce the number of domestic violence cases by focusing on prevention and education.
I wanted to create a strong mark that would allow everybody involved to rally behind.Two pieces coming together and creating a sum that is larger then just those tow parts. The larger M in the negative space suggests a notion of all the work that still need to be done. The top element creates a feeling of protection.
The feedback was overwhelmingly positive and the new logo was anonymously accepted by the new board of directors.