Earth Day 2020 will be a historic moment when citizens of the world rise up in a united call for the creativity, innovation, ambition, and bravery that we need to meet our climate crisis and seize the enormous opportunities of a zero-carbon future. Marking 50 years of action, Earth Day campaigns are intended to activate at least a billion people worldwide to meet Earth Day’s 2020 theme of climate action.
Their call to rise up resonated with me. I thought about the relationship between plants and trees growing from the earth and people rising up and taking action—as such the phrase "rise up" becomes a world play in this piece. Using the typographic ornaments from Bodoni, I created this visual representation of my conceptualization.
My poster design is a call to action to rise up and take action against climate change. Everyone can do their part from planting trees and gardens, to being mindful of what they eat and their relationship with the world.