After receiving my box, I decided on paint samples. The idea being that this paint company could allow their reps to work alongside customers and develop a customized paint sample kit just for them.
The package is created with removable labels that can be printed out and customized by the paint representative to allow consumers a truly customizable experience. These labels include the large label wrapped around the paint can and the smaller label that wraps around the side of the box. Because the package remains consistent regardless of color, it is much more efficient, as reps can cheaply print from pre-made label options in store.
