We were tasked with producing tasteful key art and supportive out of home art for a sensationalized and suggestive pop culture-inspired series.
Approach
We used the vehicle of a stack of VHS tapes to showcase the series’ stars, alongside the copyline “The greatest love story ever sold.”
Results
Our approach is a creative workaround that references the main prop used in the real events (in a variety of clever ways) to inspire drama and effectively “sell” the series to its audience.
