I made a new brand and package design for Brooklyn because I was living there.

The brand name is Black Blast because the color black always represented beer in Taiwan. I also wanted to surprise people when they first see it, so I chose Blast to be part of the name as well. Logotype and graphic are pop art style because so many pop artists emerged from Brooklyn.

I made a new brand and package design for Brooklyn because I was living there.

The brand name is Black Blast because the color black always represented beer in Taiwan. I also wanted to surprise people when they first see it, so I chose Blast to be part of the name as well. Logotype and graphic are pop art style because so many pop artists emerged from Brooklyn.

This project has been shown in Florence Biennale 2019.