Arcadia Vineyards has opened a boutique hotel and SPA overlooking the vineyard. The client wanted a connection between their wine brand Arcadia and their hotel.
We wanted to create a visual connection between the Bakucha and Arcadia logos. The wine logo is a stylized cluster of grape. The Bakucha logo is a tortoise derived from the Arcadia logo, symbolizing the slow life as in the "slow city, slow food" concepts.
Result: Happy client ! In the stationery we had the tortoise moving around actually staying behind..to convey the slow life.