Motivate undecided voters to move from being unsure observers to take action in the election.
I wanted the poster to be uncomplicated but to also require participation.
The resulting graphic of Trump using a Question Mark and an Exclamation Mark, visualizing his most recognizable yellow, quaffed hair and long red tie, is not only asking the question: 'Is it time for change?' but is also a Call To Action: 'Time for change!'.
I believe the poster is successful in communicating that America is at a crossroads and that urgent action is needed and that the power for change is through the ballet box.