Create the new brand identity (both corporate identity and packaging) for Léon Courville Vineyard, a wine producer based in the town of Brome Lake, Quebec.
Approach
Convey the history of the vineyard and the tradition it proudly upholds, the craft of winemaking, as well as the family passion for the savoir-faire that winemaking requires.
Results
Following the launch of the new identity, sales increased 90% compared to the previous year.
