Arbora* aims to inspire and invite people to plant trees and flowers as well as to protect and save our beautiful nature. This brand offers a memorable and unique gift while planting trees and flowers in National Forests and Grasslands.
Today, we have begun a great transition towards sustainable living, but our nature needs help more than ever. In 2017, California lost 1.2 million acres 1 of 3 of land due to natural disasters such as wildfire, insects, and diseases outbreaks—we’ve lost so many trees. It’s time to undertake an ambitious effort to plant trees for us and future generations. How can we encourage people together to restore and enhance our National Forests and Grasslands?
A surprise of flowers is always the best gift on many occasions. What if we give a tree instead of flowers for special moments or for someone we love? Trees can be a great gift because they will grow stronger year after year, last long, and yields so many benefits. Moreover, it will be not only a memorable and unique gift that keeps on giving but also bring people to connect with nature; foster an appreciation of nature and invite people to replant our forests. Packaging design for three product lines: Giant Sequoias (Green Color), Coastal Redwood (Red Color), and Native Southwest Wild Flower Seed Bombs (Orange Color). These are ones that can be found in California. Minimalist packaging design to achieve a clean aesthetic in order to appeals to consumers to promote that this packaging is a valuable resource and awareness of trees in our environment.
Arbora packaging is made of 100% post-consumer recycled paperboard, printed with soy-based inks. This dynamic packaging was timely to promote the valuable resource and awareness of trees in our environment. Each of Arbora products donates ten young, native tree seedlings to our forests as well as supports non-profit organizations working to protect our forests and grasslands. Also, when consumers purchase the products, they will receive a GPS code via text messages in order to keep track of where the trees were planted.