
- Design Firm
- CF Napa Brand Design
- Client
- The Palm Springs Spirits Co.
- Designer
- Teddy Kurniawan
- Category
- Packaging
- Country
- United States of America
- Title
- Modern Love
- Design Firm
- CF Napa Brand Design
- Client
- The Palm Springs Spirits Co.
- Designer
- Teddy Kurniawan
- Category
- Packaging
- Country
- United States of America
- Title
- Modern Love
- Art Director
- Antonio Rivera
- Main Contributor
- David Schuemann, Antonio Rivera, Teddy Kurniawan
- Chief Creative Director
- David Schuemann (Creative Principal)
Assignment
The Palm Springs Spirits Co. came to CF Napa to design their first spirits brand, Modern Love.
Approach
The brand needed to capture the unique personality of Palm Springs—an inclusive, cocktail-centric city with a love for mid-century modern architecture.
Results
Our solution encapsulates the endearing, retro vibe of Palm Springs, through a contemporary twist on a pattern inspired by 1960’s, mid-century modern textiles and fashion. Sections of the pattern are embellished with gold foil to catch the light while subtle debossed lines in the paper provide a rich textural experience. The eye-catching labels with vibrant colors position the brand to be at the center of Palm Springs’ cocktail culture.
Contact Information
- Company Name
- CF Napa Brand Design
- Phone
- 7072651891
- cfnapa@cfnapa.com
- Website
- www.cfnapa.com
- Address
- 2787 Napa Valley Corporate Drive
Napa, CA
94558 US