
- Award
- Honorable Mention
- Design Firm
- ARSONAL
- Client
- Cinemax
- Jason Muldering, VP, Brand & Product Marketing, Ilana Dell, Associate Manager, Brand Marketing
- Designer
- ARSONAL
- Category
- Entertainment
- Country
- United States of America
- Award
- Honorable Mention
- Design Firm
- ARSONAL
- Client
- Cinemax
- Jason Muldering, VP, Brand & Product Marketing, Ilana Dell, Associate Manager, Brand Marketing
- Designer
- ARSONAL
- Category
- Entertainment
- Country
- United States of America
- Creative Director
- ARSONAL
- Art Director
- ARSONAL
- Illustrator
- Jesse Vital
Assignment
Continue the success and momentum of Tales from the Tour Bus season 1 by creating a fun, compelling piece of art that feels distinct and evocative of the FUNK era while maintaining the Mike Judge illustration style. Showcase all artists in one setting— an illustrative formula we developed for season 1 key art, that proved to be successful in storytelling.
Approach
With an era as full of distinctive icons as FUNK it’s hard to pick just one. We merged multiple elements of the FUNK genre into a single piece of art that was fun, functional and funkadelic! The psychedelic rainbow road worked as a flexible platform to showcase these outrageous artists across multiple executions. Layer in the likes of George Clinton, Morris Day, Betty Davis and James Brown and you’re in for a wild ride!
Results
CINEMAX and Mike Judge were as thrilled with our season 2 art as they were for season 1. We hear that Mike Judge is a big fan of our “Mike Judge-style” illustrations and personally requested that we work together for season 2.
Contact Information
- Company Name
- ARSONAL
- Phone
- (310) 815-8824
- info@arsonal.com
- Website
- www.arsonal.com
- Address
- 3524 HAYDEN AVE
Culver City, CA
90232 US