The assignment is to create a package for Sevenity, a hummingbird nectar and feeder brand. The brand's mission is for people to experience a pleasant encounter with hummingbirds naturally and responsibly.
To differentiate Sevenity from other competitors, I went with a more modern approach with the packaging and made it eye catching with the form and function of the package. Using an earthy and elegant color palette as well as sustainable materials further conceptualizes the brand's identity.
By creating an innovative and sustainable product, Sevenity is the only hummingbird product that transforms a package into a flower shaped feeder to attract hummingbirds.