The goal of this project was to create a logo for an edibles company that specializes in cannabis-infused chocolate bars.
The logo takes a pictorial approach by combining the shape of a sloth into the form of a flame. The name “Slow Burn” represents the slow, burning feeling users experience when consuming the products.
The logo is successful because it seamlessly combines the sloth with the flame in a very distinct, yet simple way. It also showcases the fun attitude of the brand