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Evoke, a tech hiring agency, targets companies and talents, which puts in a highly competitive market. Transforming into a technology community, Evoke challenges the market en commits talents: ‘Your development is the answer to the client’s question. So, we center you.’ We created a mentality brand to reflect these values: a bold, but versatile brand, that can turn in all dimensions, and can take on patterns and colours. Striking colours, firm typography and a strong tone of voice complete the identity. The entire corporate identity emits the core brand proposition: Evoke centers you.
Evoke, a hiring agency, targets tech companies and tech talents and therefore is positioned in a highly competitive market. Transforming from a hiring agency into a technology community, Evoke challenges the market en commits talents, by linking ambitions to opportunities in the market: ‘Your development is the answer to the clients question. So, we center you.’
To facilitate Evoke’s transformation, we helped create a mentality brand to reflect the values and aspirations that the community is based on. This mentality is represented by a bold, versatile brand that can turn in all dimensions, and take on a number of patterns and colours. A firm typography and a strong and clear tone of voice typify the visual environment and the messages that Evoke sends out. The entire corporate identity emits the core brand proposition: You are key. Evoke centers you.