Social Currency Self Promo

Professor: Mark Smith / Student: Soham Chatterjee

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Professor: Mark Smith

School: Miami Ad School

Student: Soham Chatterjee

Category: Advertising; Self Promotion

Country: United States of America

Title: Social Currency Self Promo

Professor: Mark Smith

School: Miami Ad School

Student: Soham Chatterjee

Category: Advertising; Self Promotion

Country: United States of America

Title: Social Currency Self Promo

Art Director: Arvindh Lochan; Aravindan Thirunavukarasu

Copywriter: Soham Chatterjee

Assignment

Self Promotion for Creatives.

Approach

Everyone would pick up a note. We created a social currency with our portfolios on it. Then we dropped them at various agencies and portfolio reviews.

Results

Got calls from various agencies for interviews.

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