Assignment – Create brand awareness to the marketing partners for the Phoenix Suns.
Approach – We wanted to create a visually interesting piece that would showcase the team as well at build interest towards the new young players of the team. This layout stemmed from the united passion of the players, coach and fans. By merging the faces of the top five players on the team we were able to bring awareness to them off as well as the united effort they have on and off the court.
Results - The poster has increased awareness and created a buzz for the reformed Suns team at multiple business levels. The unexpected overall success of the team along with multiple efforts like this poster has helped sustain as well as boost marking partner relationships for the Phoenix Suns.