The goal of the project was to create a playful logo that represented bouldering and the name of the company.
Approach
The logo combines bouldering or rock-climbing grips with the mask of a raccoon.
Results
The logo is successful because it combines the grips for bouldering and the mask of a raccoon, playing off the name. Raccoons are commonly referred to as bandits and the logo puts a fun spin on the grips being a bandit mask.
