2020 marked the centennial of the ratification of the 19th Amendment to the Constitution of the United States, granting women the right to vote in 1920. The AIGA Get Out the Vote: Empowering the Women’s Vote poster campaign, in partnership with the League of Women Voters, commemorates this milestone as a historic opportunity to unify and celebrate women of design while focusing their talents toward an important civic goal.
Co-Founders Kelly Salchow MacArthur and Nancy Skolos developed a diverse list of invitees in an effort to highlight women who are actively contributing to society and the profession today. Each was invited to design a non-partisan voter participation poster. The catalog captures the core collection of 65 posters from 71 women, project context, and a timeline of key moments in voting rights and women’s fight for equality. The broadside format is appropriate in its ubiquity and accessibility, as it has served the public over the past 100 years.
The poster collection has been exhibited across the county, and was available for free download, printing, and distribution. 900 catalogs were distributed and 10 webinars hosted, further disseminating this passionate and distinct collection. By election day, an additional 150 designers had contributed posters to the initiative. US voter turnout in 2020 was the highest it has been since 1900.