We applied movie camera to record the interaction between artist and medium. Smoke was interweaved with light. They shaped each other and interpreted the concept of "Smoky Time"——fast and slow, motion and static, transient and eternal.
Smoke is always surging.Fashion is fluid, not frozen. It cannot be forever, but it is always young. Fashion is the spread of consciousness, the expansion of ideological trend, and leads your actions accidentally .
Light is the symbol of vitality, energy and hope. Light is fast and invisible. It only can be demonstrated by material object. Through Light Graffiti , light left its "trace".
Three advertising film, three themes —— Aesthetic Blue,Mysterious Green,Fission Red. We invited one indie musician to create background music to match the motion picture. There were three different feelings of Fashion —— peace,Intelligent, passion.
Smoky Time —— Aesthetic Blue
Blue is the color of sea. As time goes by,fashion changes all the time. Fashion style comes from instinct. Everyone has infinite possibilities. Be true to your heart, follow your intuition, living out your attitude. Fashion belongs to people who love life.