
- Award
- Gold
- Agency
- Addison
- Client
- Ceres
- Designer
- Jiayin Yu
- Category
- Non-profit
- Country
- United States of America
- Award
- Gold
- Agency
- Addison
- Client
- Ceres
- Designer
- Jiayin Yu
- Category
- Non-profit
- Country
- United States of America
- Title
- Ceres 2015 Annual Report: The Path Taken
- Creative Director
- Kim Berlin
- Design Firm
- Addison
Assignment
To create a straightforward and cost-conscious sustainability report that showcases Ceres’ remarkable year as the most innovative NGO think tank whose power unifies investors, environmentalists and companies to collectively address the world’s most pressing global sustainability challenges.
Approach
Ceres’ goals, initiatives and accomplishments were distilled through the lens of “The Path Forward”, a reminder that while 2015 was a momentous year to reflect on, there is still much important work to be done in the future.
Results
The book’s design and imagery trace a continuous path through the story, inhabiting a journey from urban to rural, and issue to issue, reflecting both literally and figuratively the global landscape of the world’s climate issues. The book was produced entirely with cost-efficient stock photography whilst maintaining a premium and poetic look and feel.
Contact Information
- Company Name
- Addison
- Phone
- 212-229-5000
- mpike@addison.com
- Website
- www.addison.com
- Address
- 48 Wall Street
9th Floor
New York, NY
10005 US