Liven up the usual show reel of the past year’s work for our internal audience of agency management and shareholders at our annual meeting.
Approach
We turned contemporary management-speak -- “Work out” -- into a colorful and intentionally lo-fi parody of 1980's exercise videos starring an ensemble cast from all agency disciplines.
Results
Laughter, tears, riotous applause, and no one got fired when it was over.
