Convey the power of a transformative cultural and political movement that resulted in the largest expansion of voting rights in U.S. history.
Approach
The focus is on a singular image of a suffragist whose gaze engages the viewer, against a crowded scene in front of the White House, to convey the story of this hard-fought campaign waged by American women for the right to vote.
Results
The key art drove interest and awareness for the film, and was repurposed for social and digital, driving tune-in and streaming views.
