Create signage that works for Phillips 66 Marketers across the globe to place in baseball, soccer, and racing stadiums.
We wanted to make this poster very visual so it would easily translate in different markets in Mexico, South America, and Russia. We created a baseball out of engine parts and placed in in a typical leather baseball mitt. Pitchers throw very fast, and now that the ball runs like an engine, it needs a lubricant that can be trusted to keep it moving fast.
More marketers are exploring sports sponsorships opportunities in early 2019.