Create a new brand / business out of pain points and moments of delight. Design its content, purpose, value, visual language and touchpoints.
Through experiencing the moment of delight in life. Odena, a luxury fragrance brand with an ambition to translate exclusive sensual fantasies into products and experiences is reinventing the world of fantasy fragrances through processes of customization driven by emotions, thereby expressing a full and limitless universe.
Odena creates and develops a range of products such as fragrances, scented candles, leather goods and accessories, and is sold through very high-end exclusive retail chains worldwide. We believe that through creativity, we are able to develop timeless products, both meaningful and inspirational, for people and their lives.