The goal of this project was to create a cohesive logo for a Japanese snack shop, "Hachi Dango." The logo combines the most popular snack, Dango, and the number eight.
Approach
The process to create this logo began with research into the food and identity of the shop. Later thumbnails were created alongside digital roughs. After the form was created colors were chosen based on the actual food and placed beside the name, "Hachi Dango" which is the snack and number eight in Japanese.
Results
Overall, the final logo encompasses the personality of the shop and attains the goal of a clean and cohesive logo.
