To create a visual identity for a summer workshops in trends and innovation offered by CoolHow Lab in Belo Horizonte - Brazil.
Approach
The Coolhow Lab oers unusual and innovative content, so my approach is to bring unusual elements to a certain context. The unusual elements refers to the workshops and the context is the viewer.
Results
The result is a piece with a submarine sailing in the sky. The poster evokes a sense of curiosity in the viewer and transmits the soul of the company's summer courses.