Our client, the International Justice Mission, came to us to help them create a name and brand for a monumental conference celebrating their 20th anniversary.
Approach
As the largest anti-slavery organization in the world, we wanted to not only pay homage to their legacy but also highlight and celebrate all their strides towards ending slavery.
Results
The dynamic logo is a simple representation of being freed from captivity and the system balances that serious and somber message with bright colors and confetti that further display what it means to be liberated.
