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Boon Supply is a shop-for-good eCommerce company—giving back 50% of a purchase to a fundraiser of the shopper’s choice. We were engaged to design a cause-driven gifting collection for Boon Supply that would bring the rational, emotional and socially conscious pillars of the company to life.
We put empowered storytelling at the heart of our design solution, using story grids to express positive character traits, inspirational phrases, or adjectives of how a product might taste or make you feel. Unusual, bright color combinations infuse the gifting line with spirited energy and optimism.