The assignment was to pick a medium or category of design and a product or subject to express through that medium. I chose packaging as my medium and tea as my product.
I was inspired by healing and feng shui crystals and wanted to visually relate them to the tranquility of tea through my design.
I created branding and packaging to execute my concept. Each box has a gem-inspired shape that allows them to stack together, and each tea flavor has it's own corresponding color. The minimalist outer packaging features a die cut that hints at the wild, intricate gem pattern inside the lid, which is revealed when the box is opened. Each tea bag also features the recurring gem motif for visual continuity.