2022 Typeface Design Exhibition And Typography Workshop
Designer
Danyang Ma
Category
Print
Exhibits
Country
United States of America
Award
Silver
Design Firm
Danyang Ma
Client
2022 Typeface Design Exhibition And Typography Workshop
Designer
Danyang Ma
Category
Print
Exhibits
Country
United States of America
Assignment
Poster Design for a typography exhibition and workshop event held in 2022, Beijing. The exhibition happened during one of the transitional Chinese solar terms, Li Chun, which means "beginning of the spring."
Approach
Using 3d illustration as a design language to create the flower element, also combining different fragments of Chinese characters, interacting with the flower to create a depth in the scene.
Results
The exhibition and workshop event opened on Mar 20th, and held successfully until Apr 4th. The poster was distributed to both online and offline mediums, mainly on social media. It attracted a great amount of visitors.