This new Brand Identity centers on community by building upon the globally iconic symbol, the Progress Pride Flag. Accompanying typography in Arial rounded is approachable and centered within a square shape which joyfully pairs with the M symbol resulting in endless creative compositions.
To celebrate and educate, an engaging series of 11 posters was created to express the meaning of each color within the Progress Pride Flag.
Gilbert Baker designed the original Pride Flag in 1978.
Monica Helms created the Trans Pride Flag in 1999.
Daniel Quasar developed the Progress Pride Flag in 2018.