Smithworks is straight from the heartland - water from Lake Fort Smith, corn from Kansas, Missouri and Oklahoma, and a dedicated team in Fort Smith, Arkansas, proudly producing a remarkably smooth American vodka.
Approach
The brand design utilizes vintage hand-cut type, set letter by letter, and features a small, dusty red tractor as the brand’s hard-working and humble icon.
Results
The brand recently launched in a partnership with country music and television star Blake Shelton, who was born and raised in Oklahoma.
