EBD rebranded and created packaging for Spinelli’s, a line of spaghetti sauces and dressings that was created by a female chef for a small Italian market in Denver, Colorado. To represent the authentic Italian origin, EBD customized Mardell, an Italian Futurist-inspired font created by Louise Fili. The colorful stacking of the product name along with playful descriptions, brings the spirit of the chef to life. A new Spinelli’s logo reflects the traditional Italian heritage. Pairing traditional with the modern sensibility reflects the next phase of this fresh and custom crafted line.