Choose an existing company to refresh their brand in a new way. I chose Mikuni, a sushi restaurant in California. The goal was to elevate and bring elegance to their brand to match the rich history of culture and cuisine.
Refined their identity by bringing elegance to their logo and brand language. Inspired by Japanese cuisine, art, and the idea of order and simplicity.
Though this was a student project, the owner of Mikuni did reach out on social media saying it was very impressive.